BetBrain UK is an online platform owned and operated by GSH Online Media, thus compliant with the company’s privacy policy. Throughout this text, we will refer to GSH Online Media as ‘GSH’, ‘We’, and ‘Us.’
We collect and handle personal data and information from our British website users (‘you’).
In accordance with UK privacy laws, we treat your privacy and the security of your information as an absolute priority. Our treatment of your personal data will be with great care, all while ensuring that we protect it dutifully and compliantly.
The focus of our data handling is to increase our performance in lead generation and marketing.
This policy aims to inform our UK-based users on when, how, and why we can process their personal information.
Additionally, it will provide key information regarding their legal rights, which are protected by British law.
This policy does not have the intent of overriding any agreements that British users have with us, nor does it aim to override any of the rights guaranteed by data protection legislation.
The authority taking complete responsibility for managing your personal data is GSH Online Media.
We are a fully registered company whose official address is Intrarea Nestorei 1 C, Bucharest, Romania. We determine how and why your personal information is processed in our capacity as the Data Controller.
Our handling of collected data is in full compliance with actual and applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR and the Data Protection Act of 2018.)
As a result, we will use your personal data strictly for authorised and legitimate purposes.
Our commitment is to protect your data dutifully. However, we may also store it in particular databases that other companies can access. Please note that they can only do so if they strictly respect the rules and guidelines stated in our Privacy Policy.
We collect basic information upon your visit to our bestie. For the sake of transparency, here is the personal data that we collect:
Your IP address – a unique number associated with your internet connection)
Your (General) location
Your preferences and interests
Data on website usage
We will collect data directly from you right after you access our website (BetBrain UK) and make use of our services. The agreed-upon instances in which we will use these aspects are:
Sending an email regarding our services and showcasing products
Assessing how British users interact with our website in hopes of improving our platform
Showcasing relevant ads according to your preferences
Allowing you to join any forum or community platforms that we may make available
Guaranteeing compliance with the UK’s legal requirements
Please note that we will use such information only if:
You permit us to do so
This process is beneficial to our quest to improve your services in a compliant, privacy-respecting fashion.
Our business model and service provision see us partner with third parties that may require access to your personal information at some point.
Under these conditions, we share data within our particular company group, such as between subsidiaries and with the parent company. We do so when business or legal reasons require it.
Additionally, we may share aggregated data sets. This means that these sets combine data from a large number of users, and no particular UK-based user is identifiable. We use such data for:
Compliance (to meet regulatory or even legal requirements)
To conduct market or industry-wide research
To understand the demographic profile(s) of our British users
Advertising and marketing initiatives
Several other business-related activities
Please know that your personal data may be subject to a transfer if our company goes through an acquisition, reorganisation, sale of key assets, or merger process.
We will notify the entirety of our British membership in such a scenario. We will do so by sending an express notification before transferring any sensitive data under a new Privacy Policy.
Legal Disclosures
It’s also possible that we may share your personal information with higher authorities like government officials, law enforcement entities, or courts of law. We’ll do so upon legal requirement in circumstances like:
Complying with our legal obligation
Assisting in a legal process and responding to assertions made against us
Answering official requests related to investigations or allegations of illegal activity that can expose you, us, or other users to legal liability by association.
This situation is the legal background that works in our legitimate interests. It allows us to protect and assert our legal rights, but also safeguards our business from discernible risks.
Upon registering or logging in via your Google account, we collect standard information regarding your profile. It includes your name, email, and profile picture. We use this information specifically to create and manage your account and its integration into our website.
Your user profile on BetBrain UK will display your Google profile picture. Thus, your account will be associated with your account unless you choose to delete or update it.
We commit to protecting your data. Personal information, such as your Google profile picture, is under secure storage. We will not share it with third parties unless we have your consent.
It is your right to remove or update your profile data at any given moment. Please consult our complete Privacy Policy for more details on our data management.
We encourage you to communicate your questions or concerns by contacting our support team at [email protected] or [email protected] .
It’s possible that we store, process or transfer your information within our partner companies inside or outside the UK for purposes to support our operations – we do so with the purposes that we’ve outlined in this Privacy Policy.
In a case in which we transfer your personal data outside the UK, we commit to making reasonable efforts to ensure an adequate manner of securing your personal information.
We will do so to keep it as secure as it is within the UK while complying with this Privacy Policy.
An additional reason for using your personal information is to send out marketing communications regarding our services and products. It’s just as applicable to our partners, including online gambling platforms, sports betting, and financial services. These communications may arrive through targeted online advertisements or email.
There may be instances in which legitimate business considerations motivate us to send marketing messages. Otherwise, we will do so only with your content, and in compliance with UK law.
You can readily use the unsubscribe link in our email or communicate to us your intention of opting out of marketing messages. We do our due diligence to ensure we send out limited and relevant messages that are based on the data we have about you.
Subscribing means agreeing to receive marketing communications and materials (in the form of targeted ads and emails) from brands belonging to the GSH Online Media company. Opting out is at your discretion.
We will retain your data for as long as it is necessary for the purposes showcased throughout this Privacy Policy.
In specific circumstances, we will retain your personal data during a certain period. For example, we may do so to meet legal, accounting, or tax-related requirements.
A data retention policy informs us of the personal information that we can actually handle.
We will ensure that we safely remove or anonymise your personal information when we no longer need it.
You have a number of legal rights regarding your personal information, per UK data legislation.
The listing provided below will provide more information on these rights. We encourage you to contact us via [email protected] if you wish to exercise these rights. Do so according to the following details:
You may require us to:
Provide confirmation on whether we are actively processing your personal data
Provide you with a copy of that specific data
Provide you with other information regarding your personal data. A relevant example would be to ask us
Which data do we hold
How do we use it
To whom do we disclose it
Whether we transfer it outside the UK
Our measures for protecting your data
How long do we keep it for
Your rights
How to lodge a complaint
Where did we get your data from
Whether we carried out any Automated Dickson Making or Profiling.
There are instances when:
You may want us to rectify inaccurate personal information
We may want to verify whether the data is actually inaccurate before we actually rectify it.
It is within your right to require us to erase your personal data, but under the following circumstances:
It no longer serves the use for which we collected it
In cases when processing was with your consent, and you’ve withdrawn said consent
After a successful right of objection (according to the ‘Objection’ section below)
Unlawful processing
In compliance with legal obligations.
We have no obligation to comply with personal data deletion requests if your information is necessary for:
Our compliance with a legal obligation
Establishing, exercising, or defending legal claims.
In addition to these two primary circumstances in which we can deny your request, there remain specific situations in which we do not have to abide by your request for erasure.
It’s within your rights to require us to restrict your personal data. We would be able to keep it but not use it. However, we will only do so:
If the accuracy of this data is contested (according to the details stated in the ‘Rectification’ part), we reserve the right to verify its accuracy.
If the processing of this data is unlawful, but you don’t want us to erase it.
The data is no longer needed for its initial collection purposes, but we still need the data to exercise, establish, or defend legal claims.
The verification of overriding grounds is pending after you’ve exercised the right to object.
It is in our rights to continue to use your personal information after a request for restriction in case:
We have your consent
We want to establish, exercise, or defend legal claims
We wish to protect the rights of another natural person or legal entity.
It’s your right to request the ‘porting’ of your data to another Data Controller. It can come from us in a machine-readable (structured and common) format. It can happen, but only in the following circumstances:
This processing is with your content
On the performance of the contract we have with you
This processing happens through an automatic method.
You have the right to object to our processing of your personal data, which is our legitimate interest as a legal justification. You can do so if you believe that your fundamental freedoms and rights outweigh our interests.
It’s within our right to have the opportunity to prove that our legitimate and compelling interests can override your freedoms and rights in such an instance.
It’s within your rights to demand a copy or reference to the safety precautions under which your data goes through a transferring process outside the UK economic space.
We reserve the right to redact transfer agreements and/or associated paperwork for commercial sensitivity considerations. Such actions can include obscuring certain information that can be part of these documents.
You have the right to file any complaint to the UKGC or a relevant UK governmental body if you have any complaints about the handling of your personal data.
While it is within your rights to contact the supervisory authority at any time, we ask you to bring any issues to us first.