- Head-to-head: West Brom have won four of the last five head-to-head matchups in this Championship.
- Form: Preston North End have lost three consecutive games.
- Home form: The Lilywhites have won one and lost four of their five home Championship 2026/2027 games, scoring just four goals in total.
West Brom can maintain their Championship promotion push
5th-placed West Bromwich (20 points from 11 games) should have the momentum and talent to beat 24th-placed Preston North End (4 points from 11) when these two Championship 2026/2027 sides square off on Saturday. West Brom come into this matchup on the back of a two-game winning streak that has seen them away Wrexham 2-1 away and edge past Blackburn Rovers 3-2 at the Hawthorns, so they've won two, drawn one and lost two of their last five in all current competitions.
That's good enough for promotion contention, and James Morrison's side have played with a sense of composure and organisation since he was appointed head coach on 26 February 2026. Preston, on the other hand, are on a three-game losing streak that includes back-to-back away defeats to fellow strugglers Birmingham City and Wrexham.
Graham Alexander's early tenure as North End head coach has been anything but easy as he seeks to stabilise a team that have taken one draw and four defeats from their last five in all competitions, putting them deep in the relegation fight.
Lilywhites’ style won’t suit the Baggies
West Brom's away record in the Championship 2026/2027 reads three wins and two defeats from five trips so far this term and they've conceded just six goals on their travels. By contrast, Preston have scored just four at Deepdale.
The Baggies should edge this, given the current form, league position and head-to-head dynamics of the two clubs, however, the market price of 2.0 on the visitors is a little short of our liking. We're getting on board for a West Brom win, but there's still enough about the hosts that suggests this could be competitive.
The Lilywhites' playing style – built on width and direct transitions – contrasts with West Brom's more compact build-up from central areas and controlled possession, which should make the wing battles and midfield overloads the most important factor on the pitch on Saturday.
Kenny’s quality can make the difference
Key players:
West Brom have won four of the last five head-to-heads in the Championship, drawing the other, while Preston have not won either of their two previous home games against them in that time. Backing West Brom to win looks the best play in this one, although under 2.5 goals at 1.83 also fits the feel of what should be a cagey matchup, although both teams to score at 1.8 has some appeal.
- Preston's Callum Lang is the leading scorer for the club in the Championship 2026/2027, with three goals in eight games, while Jimmy-Jay Morgan is West Brom's main man with the same number of goals in the same appearances.
- But Johnny Kenny has been Preston's sharpest spark recently, with two goals in the last five matches.
